Serotta: Return of the Legend

[BumbleBeeDave]

It's baaaack!

https://mailchi.mp/serotta/yours-bef...1?e=3b50b7f23c

One of the prototypes was on my group ride yesterday. It's puuurty. It's also uber expensive.

BBD

[Mike V]

Serotta and Campagnolo are a match made in heaven.

[CNY rider]

I guess a complete bike with Ekar and a nice set of wheels for $14K isn’t completely crazy any more……

[cgolvin]

Originally Posted by CNY rider

I guess a complete bike with Ekar and a nice set of wheels for $14K isn’t completely crazy any more……

Not sure that Fulcrum alloy disc wheels count as all that "nice" these days.

[Elefantino]

Damn, and I just sold my for just under $2k. With Campy. And Shamal Golds.

[AngryScientist]

My old school Legend remains one of the best riding bikes I have ever thrown a leg over. Wonderful bike.

The thing is that Serotta made so many excellent bikes over the years that at some point or another they became accessible to anyone. A cheapskate like me would never justify the price of a new Serotta, but by the time I became more interested in nice bikes, used ones were easy enough to find for [IMO] reasonable dollars to get into the S club.

Unfortunately these new ones will be made in such low volume, it's highly doubtful I will ever get to ride one.

Glad they are still around, bringing back the model and making people happy.

[Talrand]

$14k for SRAM Force AXS and alloy wheels sounds pretty good! /s

They must somehow recoup the cost of finding the only web designer who was in coma since the '90s.