Quote:
Originally Posted by mstateglfr
I didnt realize there was a documented known reason for moving away from Bontrager as a product brand, and definitely didnt realize the known reason is that Trek only leased or 'owned' the name for a specific number of years. So it was a 30 year agreement and Trek no longer owns the brand after this year?
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At least Keith Roval will never take his name away from Specialized!