Quote:
Originally Posted by eddief
Is it true that company owned stores sell exclusively bike from each of those companies? When I consider that our local Mike's Bikes sold out to PON I see Mike's now carrying a wide variety of well-known brands. Can't help thinking a ton of folks will be more attracted to a multi-brand shop than they might be to dedicated Trek or Specialized?
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The answer, as it often is, is "it depends"
Two examples:
After Trek bought Goodale's bike shop (a 3 store chain in New Hampshire) they now only sell bikes made by Trek.
After Pon Holdings (which owns several brands including Cannondale, Cervelo and Santa Cruz) bought Mike's Bikes (a major bike store chain in California) they continue to sell non-Pon brands such as Giant, Specialized, BMC and Orbea.