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With nothing to back this up, I'd think that in a less expensive helmet you're getting safety that's a few years old. It worked then, it works now. But it will lack the improvements of the last few years.
And yes, lack the styling, ventilation, lighter weight of a more pricey one.
The idea that you won't get less protected with a cheaper product isn't going to hold up very well if you look at it closely.
You get basic safety with a basic helmet.
There was an ad for Bell, I think, that had a kid sitting there with $100 (at the time) Jordans on and a $5 helmet. Priorities.
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