The one statement of fact in that excerpt is that bigger tires are pretty much all you need.
Assuming your frame has the clearance, throw on some gravelking 32s for $30 a pop from Excel, and go enjoy some gravel "style" riding... There, now you have a gravel bike, for $60.
You don't need a new frame, you don't need new geometry, you don't need new brakes, you don't need a new drive train.
And honestly, even tires are only really important for recreational riders' comfort. You can ride smaller tires on pretty gnarly roads without anything exploding.
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