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View Full Version : did trek ever own serotta?

Alexi
11-07-2007, 02:46 PM
I keep hearing that trek owned 9or owns0 serotta, whats the basis of these roumers?
benb
11-07-2007, 02:48 PM
I don't know.. when I told my brother last spring that I had ordered a Serotta he grumbled and said "just another Trek product".

It seems to be some kind of myth that has gotten around misinformed shops.. that's certainly where he would have heard it, he worked as a bike mechanic as a HS student. Also he thought it cause "Every Serotta dealer sells Treks"...

I asked when I visited.. Trek & Serotta have apparently never had anything to do with each other.
e-RICHIE
11-07-2007, 02:48 PM
...whats the basis of these roumers?
it's just roumermongering, that's all atmo.
manet
11-07-2007, 02:48 PM
get some sleep dad
LegendRider
11-07-2007, 02:51 PM
http://albany.bizjournals.com/albany/stories/1997/03/03/story4.html
Pete Serotta
11-07-2007, 02:52 PM
somebody had a bad dream...... ;)
Fixed
11-07-2007, 03:04 PM
bro they got the fixed mixed imho
Kevan
11-07-2007, 03:05 PM
they're on the wrong trek.
David Kirk
11-07-2007, 03:09 PM
NO.

Dave
csm
11-07-2007, 06:05 PM
not yet.
Pete Serotta
11-07-2007, 06:36 PM
I will bet you a bottle of red that NEVER is the word.....

not yet.
csm
11-07-2007, 07:25 PM
as sean connery once said: "never say never."
that being said, I'd say it is HIGHLY unlikely.
but what do I know. I only said not yet to get attention.
rwsaunders
11-07-2007, 09:43 PM
Four of the three letters in TREK are in the SEROTTA name. T R E. Therefore the conspiracy theory begins.
Ti Designs
11-07-2007, 09:59 PM
I don't know.. when I told my brother last spring that I had ordered a Serotta he grumbled and said "just another Trek product".


If you call any bike "just another Trek product" you'll be right about 1/6th of the time, which by weather forcaster's standards is pretty good.

Hey, if Michael Jackson can own the rights to the Beatles songs, Trek owning Serotta don't sound that far off.

This brings up another question. Trek owns Gary Fisher, Greg Lemond, Keith Bontrager and Gary Klein - where do they keep them? Is there a lobby at Trek headquarters with glass display cases? Can you push the button to hear Keith speak? Is there a button you can push to make Greg stop speaking? Somehow I can't see Ben in a display case...
swoop
11-07-2007, 11:05 PM
everybody knows that Serotta is owned by Haliburton.
saab2000
11-08-2007, 12:03 AM
everybody knows that Serotta is owned by Haliburton.

And everyone knows that the Veep Cheney is 'Your Friend'.

Riiiiiiiight from Friendly Town!
William
11-08-2007, 04:57 AM
I thought they were owned by Ronco. :confused: Carbon fiber Pocket fisherman anyone?




William ;)
djg
11-08-2007, 06:16 AM
Did Mitsubishi Heavy Industries ever own ergotthweels?