ptourkin
10-08-2018, 07:56 AM
Morning email. Sure to bring out various opinions:
https://www.rapha.cc/us/en_US/stories/ef?utm_medium=email&utm_campaign=RME-RAM-EMA%2020181008%20EF%20launch&utm_content=RME-RAM-EMA%2020181008%20EF%20launch+CID_1f5d305cceaf160f4 af0239681622b83&utm_source=campaignmonitor&utm_term=Find%20out%20more
"Rapha is thrilled to return to the men’s WorldTour in 2019 with EF Pro Cycling. A squad of multiple nationalities and larger-than-life personalities, they have refused to conform since day one. They ride with character.
Together, we share a desire to disrupt the status quo of the sport we love. Next year, we will create content that revolutionises the way professional cycling is portrayed and presented, and outfit the riders in the most technically advanced and striking racewear in the peloton.
The team will flip the script on the calendar, with riders not just competing in the WorldTour but also fixed gear criteriums, ultra-endurance races, and mixed-terrain events. They will go beyond the barriers, taking you to the outskirts of racing.
And Rapha will be there, documenting every stroke of the pedal. On the team bus, with the riders running the show. At the roadsides, bringing the culture of ‘Grand Tourism’ alive on your screens. Showing cycling with character.
https://www.rapha.cc/us/en_US/stories/ef?utm_medium=email&utm_campaign=RME-RAM-EMA%2020181008%20EF%20launch&utm_content=RME-RAM-EMA%2020181008%20EF%20launch+CID_1f5d305cceaf160f4 af0239681622b83&utm_source=campaignmonitor&utm_term=Find%20out%20more
"Rapha is thrilled to return to the men’s WorldTour in 2019 with EF Pro Cycling. A squad of multiple nationalities and larger-than-life personalities, they have refused to conform since day one. They ride with character.
Together, we share a desire to disrupt the status quo of the sport we love. Next year, we will create content that revolutionises the way professional cycling is portrayed and presented, and outfit the riders in the most technically advanced and striking racewear in the peloton.
The team will flip the script on the calendar, with riders not just competing in the WorldTour but also fixed gear criteriums, ultra-endurance races, and mixed-terrain events. They will go beyond the barriers, taking you to the outskirts of racing.
And Rapha will be there, documenting every stroke of the pedal. On the team bus, with the riders running the show. At the roadsides, bringing the culture of ‘Grand Tourism’ alive on your screens. Showing cycling with character.