Serotta PETE
10-10-2005, 09:14 AM
11 Things you probably never knew about Serotta…
1. Pascal Richard won the the ’96 Olympic gold medal in Atlanta on a re-badged (Fausto Coppi) Serotta Legend Ti. The bike still proudly hangs in the Coppi factory. More muscle to the rumour that pro’s would ride a Serotta if they were free to choose.
2. Greg lemond won the 1986 Tour de France on a Serotta
3. Many many big races have been won the world over on anonymous Serotta’s hidden under fake paint and decals. (7/11 Huffy)
4. Ben Serotta began building bikes as a teenager and studied his craft in South London under master frame-builder Andy Witcombe
5. The ‘Ottrot’ is named after the town ‘Ottrot’ in France – Ben had a life-defining ride in the rain there.
6. Specialized Bicycles now consult with The Serotta Sizing Acadamy to assist with their own the ‘Body-Geometry Bike Fitting System’. ‘Serotta-Lite’ anyone?
7. When you buy a custom Serotta every single tube is adjusted to your weight and riding style.
8. Even other bike manufacturers accept that Serotta’s 3-D ‘Metallic-Clear’ paintwork is the finest in the industry – grudgingly.
9. Ben Serotta’s family use to own a general store in Saratoga Springs
10. Ben’s wife Marcie is the unsung star behind the famous Serotta name. Over the last three decades she has done most jobs in the company. Her reputation as a builder and welder was legendary – she gave the torch up when she was pregnant because of the noxious fumes.
11. Work starts at 6.00am at the Serotta factory. Specifically so the staff can go riding or racing in the afternoons and evenings.
1. Pascal Richard won the the ’96 Olympic gold medal in Atlanta on a re-badged (Fausto Coppi) Serotta Legend Ti. The bike still proudly hangs in the Coppi factory. More muscle to the rumour that pro’s would ride a Serotta if they were free to choose.
2. Greg lemond won the 1986 Tour de France on a Serotta
3. Many many big races have been won the world over on anonymous Serotta’s hidden under fake paint and decals. (7/11 Huffy)
4. Ben Serotta began building bikes as a teenager and studied his craft in South London under master frame-builder Andy Witcombe
5. The ‘Ottrot’ is named after the town ‘Ottrot’ in France – Ben had a life-defining ride in the rain there.
6. Specialized Bicycles now consult with The Serotta Sizing Acadamy to assist with their own the ‘Body-Geometry Bike Fitting System’. ‘Serotta-Lite’ anyone?
7. When you buy a custom Serotta every single tube is adjusted to your weight and riding style.
8. Even other bike manufacturers accept that Serotta’s 3-D ‘Metallic-Clear’ paintwork is the finest in the industry – grudgingly.
9. Ben Serotta’s family use to own a general store in Saratoga Springs
10. Ben’s wife Marcie is the unsung star behind the famous Serotta name. Over the last three decades she has done most jobs in the company. Her reputation as a builder and welder was legendary – she gave the torch up when she was pregnant because of the noxious fumes.
11. Work starts at 6.00am at the Serotta factory. Specifically so the staff can go riding or racing in the afternoons and evenings.