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Old 08-02-2013, 05:42 PM
jlwdm jlwdm is offline
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Join Date: Jun 2007
Location: DFW TX
Posts: 4,331
Quote:
Originally Posted by 1centaur View Post
This is an interesting side note to the thread, because I think Serotta IS a lot like BMW or Lexus in that some people focus on the status aspect and some focus on the reality of the object. BMW puts a ton of effort (some see it as overengineering) into making cars with very specific driving characteristics that they view as superior. Lexus tries for incredible build quality and flawless service. They both attract people who want just what they're offering. And maybe some others who think they're status symbols. That sounds like Serotta to me.
I drive a BMW because I like driving it. Status wise it would be at the bottom of the cars in the market I work in. Twice I have test driven a Lexus and it just takes one block for me to realize I could never drive one. Different markets for sure.

I can't imagine a better bike than my Serotta. Six years and never a thought of wanting to replace it with another bike.

Jeff