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Originally Posted by jpang922
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Interesting!
What a tangled web indeed.
Makes me realize just how many "middle men" there are between the consumer and the product.
No wonder a made in China Enve frame needs to cost $5,500.
Someone needs to make the frame and get paid, then Anta needs to make a few bucks, then Amer gets their cut, Enve gets paid, Above Category skims a little off the top.
Disgusting glut really. Make me even happier to support real local business and makers of things.
I can't say I even understand the whole structure. What on earth value could a finnish company owning enve, but owned by Anta bring to the table??